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Is Professional Home Staging Worth the Cost?

Vishakha Srivastava by Vishakha Srivastava
June 10, 2024
in Real Estate
Is Professional Home Staging Worth the Cost?
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When the moment comes to put your home on the market, your goal is to draw in a potential buyer who cherishes it as deeply as you have throughout your time there. However, they are unlikely to be charmed by walls and appliances that show signs of long-term family use.

Infuse your space with a renewed, contemporary ambiance that invites anyone to step inside and envision the property’s possibilities. This is where the concept of home staging becomes integral to the sales process. Here are some advantages of investing in professional home staging:

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Staged Homes Command Higher Selling Prices

This stands as a strong justification for investing in professional home staging services. When a property on the market emanates cleanliness, order, spaciousness, and luxury, it tends to attract a flurry of offers from potential buyers, leading to a competitive environment where you can observe them engaging in bidding wars.

Research conducted by the National Association of Realtors underscores the substantial impact that staging can have on most buyers’ perceptions of a home. A separate study conducted by the National Association of Realtors in 2019 also illustrates that staging a home for sale can elevate the offered price by anywhere between 1% and 5%.

While an initial impression might suggest that a 5% increase is marginal, it becomes more pronounced when considering that 5% of a $600,000 sales price translates to $30,000. The undeniable value of investing in home staging becomes apparent upon dissecting these figures.

Speed Up the Property Sale

Apart from the potential of achieving a higher selling price, staging your home can reduce its time on the market. Various real estate studies have revealed that an unstaged home is prone to being listed for over 160 days. In contrast, staged homes sell within an average of 25 days, with potential variations based on your specific market conditions.

Generally, buyers are inclined to swiftly make offers on homes with a positive initial impression. A property that remains on the market for an extended period without receiving offers may also experience a significant decline in its eventual selling price. You can sell your property fast at Four 19 Properties Houston without the need to pay realtors fees or make any repairs.

Staged Homes Prompt Immediate Packing

Delaying the detachment from a home until the last moment can pose challenges during showings. This situation burdens the seller with constant maintenance responsibilities and limits the buyer’s ability to envision the home’s true potential, restricted to the seller’s perspective. Facilitating an earlier departure of the seller can enhance the chances of selling the home swiftly.

Staged Homes Offer a Reference Point

Many homeowners believe empty rooms are preferable to furnished ones, but this is not accurate. Empty rooms can appear smaller as there are no furniture points of reference. Most house hunters do not carry tape measures when viewing properties and struggle to envision their own furniture in an empty space. Have furniture in key areas to provide a reference point for potential buyers to gauge the size and potential of each room.

Create That ‘Feeling’

Buyers typically seek a specific ’emotional response’ to ignite excitement and cultivate a connection with the property. Skillful staging highlights a home’s standout attributes, infusing it with vibrancy. Upon entering your space, potential buyers should experience more than just a sense of being at home; it should embody an aspirational living environment that captivates them, a residence and lifestyle that resonate as appealing to the buyer.

Endnote

Engaging a seasoned professional with a proven track record in staging could increase your home’s selling price. For numerous individuals, involving a professional who brings their expertise and furnishings often leads to a more effective home selling process.

Tags: Home staging benefitsIncrease home valueSell faster
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Vishakha Srivastava

Vishakha Srivastava

Seasoned Digital Marketing Professional | Manage Business Development Operations at TFI Media

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